Android and iOS account for almost 90 percent of the global smartphone market. They control a similar share of the U.S. smartphone market, the world’s largest by revenue.
In a recent report from BI Intelligence (www.businessinsider.com), it is clear that we live right now in a mobile world dominated by Google and Apple. Can there be a number 3?
- Microsoft – It launched Windows Phone in 2010, and tablet-friendly Windows 8 this year. It is experienced in building developer communities. However, Windows Phone has so far only managed a paltry 3 percent platform market share.
- Amazon – A smartphone would be a natural extension of Amazon’s distribution empire, and its Kindle Fire tablet play. Amazon has 106 million unique visitors accessing its sites, many of them with credit cards on file.
- Samsung – Its dependency on Android may become a liability and push the South Korean manufacturer into the platform business. Samsung’s strength is its hardware sales prowess — Samsung shipped over 56 million smartphones in the third quarter of 2012.
Blackberry? Dead. Check out John Belushi and insert Blackberry for Niedermeyer.