Mr. Roboto

My friend Gina is a big fan of this song.  I always wanted to include in my blog posts but until I found today’s infographic, did not have a solid connection.  Well, now we do 🙂

Robots are really changing how things get done.  Robotics is the branch of technology that deals with the design, construction, operation, and application of robots, as well as computer systems for their control, sensory feedback, and information processing. These technologies deal with automated machines that can take the place of humans in dangerous environments or manufacturing processes, or resemble humans in appearance, behavior, and/or cognition.

One type of robot is in the news regularly, the drone.  The General Atomics MQ-1 Predator is an unmanned aerial vehicle (UAV) built by General Atomics and used primarily by the United States Air Force (USAF) and Central Intelligence Agency (CIA). Initially conceived in the early 1990s for reconnaissance and forward observation roles, the Predator carries cameras and other sensors but has been modified and upgraded to carry and fire two AGM-114 Hellfire missiles or other munitions. The aircraft, in use since 1995, has seen combat over Afghanistan, Pakistan, Bosnia, Serbia, Iraq, Yemen, Libya, and Somalia.

drone

Here is some interesting stuff on robots from the folks at Click Software www.clicksoftware.com

Mr.Roboto

Enjoy the day.

Webman

 

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Boss vs Leader

Who do you work for?  Who would you rather work for?

Boss vs Leader

Write a comment today on your boss vs leader experience.

Enjoy the day.

Webman

And in the End…..

“The love you take is equal to the love you make.”

The Beatles, Abbey Road

beatles

Beatle fans know that the last album released by the Beatles was “Let it Be“, but the last album recorded by the Beatles was “Abbey Road”  One of the top 10 albums of all time, recorded 43 years ago if you can believe that, Abbey Road is one of my favorite albums.  One of my three wonderful daughters is named Abbey.  Coincidence?  You make the call 🙂

After the near-disastrous sessions for the proposed Get Back album (later released as Let It Be), Paul McCartney suggested to music producer George Martin that the group get together and make an album “the way we used to”, free of the conflict that began following the death of Brian Epstein and carrying over to the sessions for the “White Album“. Martin agreed, stipulating that he must be allowed to do the album his way. This would be the last time the band would record with Martin.

The climax of the album is a 16-minute medley consisting of several short songs, both finished and unfinished, blended into a suite by McCartney and Martin.Most of the songs were written (and originally recorded in demo form) during sessions for The White Album and Get Back/Let It Be sessions.

“The End” is notable for featuring Starr’s only drum solo in the Beatles’ catalog.  Fifty-four seconds into the song are 18 bars of guitar solo: the first two bars are played by McCartney, the second two by Harrison, and the third two by Lennon, with the sequence repeating. Each has a distinctive style which McCartney felt reflected their personalities: McCartney’s playing is in a somewhat rigid staccato style; Harrison’s is melodic with pronounced string bends and Lennon’s is rhythmic, stinging and had the heaviest distortion. Immediately after Lennon’s third solo, the piano chords of the final part of the song begin. The song ends with the memorable final line, “And in the end, the love you take is equal to the love you make”.

“The End” takes up the last 2 minutes and 20 seconds of the masterful 16-minute medley that brings Abbey Road to a climax. http://www.youtube.com/watch?v=2pM3PVzDUCY

Enjoy the day and the weekend.

Webman

The Digital CMO

Think average CMO tenure still hovers around 23 months? Think again. It now is 43 months, according to the latest findings from executive-recruitment firm Spencer Stuart, and it has been steadily gaining since its 2006 low of 23.2 months.

That 23-month myth remains a fixture, it seems, at marketing conferences and amid CMO-related banter, but it’s a thing of the past–at least for now.

To be sure, CMO tenure does vary, depending on industry: In the automotive industry, average tenure is indeed 25 months. Communications and media CMOs average 33 months. Meanwhile, CMOs in industrial companies log an average of 99 months.

But the role of the CMO is changing rapidly because of the rise of digital techniques, such as social and mobile, but also because of the ability to measure everything that is done.  Until the digital marketing revolution, marketing was generally speaking, unmeasureable.  “Half the money I spend on advertising is wasted; the trouble is I don’t know which half.” – John Wanamaker

But with digital techniques, everything is measurable. Feedback loops, segmentation becomes microtargeting, and optimizations can happen on the fly or even in real time. The relationship between investment and impact becomes correlated and causal — and the CMO becomes accountable down to the dime and moment by moment.  When it works, all are happy – when it does not, stress levels go way up as the search to make it work happens in near real time.

What does a digital CMO do differently?  They experiment aggressively. They hire smart digital natives — and empower them. They partner with great agencies. They have the humility to admit what they don’t know and the confidence to allow digital metrics to illuminate the results.

Gartner predicted that by 2017, the CMO’s technology budget will exceed the CIO‘s. Why? Because more often than not, it’s the CMO who is expected to drive the digital transformation, which is deeply dependent on technology.

Some CMOs are preparing for the digital revolution by filling the gap between expertise and authority. In other words, they have the self-awareness and the confidence to take bold action even when the context has shifted beyond their sphere of influence and scope of expertise. That is leadership. Others are afraid of the digital disruption – they will fail.

Content for this blog was sourced from the Harvard Business Review.  You can read the full article here.  http://blogs.hbr.org/cs/2013/04/the_rise_of_the_digital_cmo.html?utm_medium=referral&utm_source=pulsenews

Webman

Your Opinion Matters

Internet shopping and reviews have gone hand in hand for some time now. Anyone who is considering spending money online to buy a product or service that they can’t see or try before they commit to it has no doubt done their research in other ways – usually by researching the feedback left by previous users.

EBay, Amazon and Trip Advisor are just three sites that have built their own reputation on encouraging third party reviews and now almost every e-commerce site you can think of will have some kind of review or rating system. We are so used to seeing a star rating system or a comment box that if a site doesn’t allow reviews we wonder why not.

When I shop on-line or off-line, I always check both expert and consumer reviews. Whether for a book, something for the home, or for a larger purchase, such as an automobile or furniture, reviews are essential.  How have other people enjoyed their purchase?  What is the good and the bad?  Ultimately it is your decision, but we want to make these decisions with as many facts as possible.  This has been going on forever, but now, with the world as connected as it is, we have become even more dependent on reviews.  Years ago we would  ask our parents, relatives or friends for their advice.  Today, we not only ask them, but we ask experts and people we do not know for their opinions.  Just the way it is.

Check out the statistics on opinions below:

review-of-reviews-peopleclaim

Thanks to the people at PeopleClam for putting this terrific infographic together. http://www.peopleclaim.com/

Tell it like it is.

Webman

Get Happy!

Tough week in New England last week.  Tragedy, more tragedy, heroes, spirit, amazing people, justice and now hopefully answers to our questions.  Stress levels way up for everyone.  So today I thought I would share with you some happiness.

Being happy may just be the single most important thing you can do for your health, making it just as important as diet and physical activity. If you aren’t feeling like yourself lately, not to worry. Knowing that times are stressful and the unexpected often occurs, here are ways to help you get back to happiness almost instantly.

Today’s blog is a reprint from the following original article. http://www.fitsugar.com/Ways-Get-Happy-29731619

Thank you FitSugar.

  1. Play a game (not on your phone): Get your family together, invite some friends over, and have a game night. Not only will you be surrounded by good company, friendly competition usually guarantees a good time and a good laugh.
  2. Smile: When in doubt, smile! Not only is it contagious, smiling helps relieve stress, boost your mood, and release endorphins.
  3. Go for a walk: If something isn’t going well at work or home, step outside and take a walk. It doesn’t have to be long, but a quick stroll will help you get fresh air and clear your mind.
  4. Call a friend: Don’t text, dial! Calling a close friend is a great way to talk over your worries and get advice from someone you trust.
  5. Try something new: Stop your rut by switching things up. Try a new gym class, restaurant, or take a new route to work in the morning.
  6. Unplug: Flying shouldn’t be the only time you unplug. Calm your mind by turning off your tech and escaping social media for a minute or two.
  7. Sing (out loud!): We give you permission to sing in the shower, car, anywhere. We promise you’ll feel better — with or without a record deal.
  8. Volunteer: Nothing beats the feeling of helping others. Make a difference and meet a few friends in the process by checking out VolunteerMatch.
  9. Make a gratitude list: It’s often easy to focus on the negative or those things you don’t have. Quickly boost your mood by jotting down the things you are grateful for, both big and small.
  10. Eat up: Start cooking those fava beans, they make you happy! Since this bean contains high concentrations of an amino acid known as L-dopa (dopamine), it will boost your mood and decrease depression.
  11. Practice yoga: Even the celebrities know there are several health benefits of yoga. See for yourself by watching this 10-minute yoga series for happiness or finding a studio to begin your own practice.
  12. Take time off: Maybe you just need a break. Rather than planning a vacation, take the time to adventure around your local neighborhood. Visiting new spots may be just what you need to reset and appreciate what’s around you.
  13. Take charge: Go for it! Instead of getting bogged downed by the big picture, take a small step in the right direction, now. Just knowing that you’re heading in the direction of your dreams will make you happy.
  14. Have fun in the kitchen: Even if you’re not a cook, take your mind off things by exploring new ingredients or trying a new recipe. If you don’t know where to start, browse our healthy recipes.
  15. Meditate: Meditation is a great way to unwind and strengthen the relationship between your mind and body. These tips will help you start a meditation practice, without costing a dime.
  16. Give a compliment: Kick-start a smile with another person and a few genuine words.
  17. De-clutter: For a clean slate, get organized. Getting rid of the clutter and rearranging your space will make it feel new. It is also a great starting point to move forward with future projects.
  18. Stay in the moment: Rather than trying to micromanage the future or worrying about the past, live in the moment and just be.
  19. Rest up: If you’re having a hard time getting your mind off things, reset with a power nap. A short break will give your mind and body a rest and will help you approach things differently when you wake.
  20. Know it’s going to be OK: Just remember, it’s always going to be OK.

Bad Service – Bad For Business

Following up on last weeks blog about mediocrity.

Bad service is very bad for business – Check out this very informative infographic from Zendeskwww.zendesk.com

impact_of_customer_service-blog-full

Enjoy the day.

Webman